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Demo 05 · Social media automation

AI social media content workflow

From a list of topics to scheduled posts, with a person approving every post. Shown here for a fictional café, Harbor & Bean. Pick a topic to see the example drafts.

Step 1Idea list

Owner adds topics to a shared board

Step 2AI drafts

Claude writes a post per network in the café's tone

Step 3Review

Drafts land in ClickUp for a person to edit

Step 4Approve

Only approved drafts move on

Step 5Schedule

Make.com queues them for the planned day

These drafts are written examples showing the kind of output the workflow produces. Nothing is posted.

About this demo

The problem

Small business owners know they should post regularly, but writing three versions of every post for different networks takes time they don't have.

What the workflow does

Turns a short topic into ready-to-edit drafts for each network, collects them in one place for review, and schedules only what a person approves.

How a real version would be built

A board in ClickUp or Monday.com holds topics. A Make.com scenario sends new topics to Claude with the brand's tone notes, writes the drafts back as tasks, and schedules approved ones.

What I'd change for a real business

Write tone and banned-words notes with the owner, add the business's own photos, and keep a monthly review of which posts people responded to.