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Demo 03 · Business automation

Lead capture automation

When someone fills in a website form, their details go to the CRM, they get a reply within a minute, the team gets a task, and a reminder fires if nobody follows up. Fill in the form to watch each step run.

Sample form

Get a free quote

Example details are filled in. Nothing is sent or saved.

1

Form received

A webhook catches the form the moment it is submitted.

Make.com
2

Contact created in the CRM

New contact, tagged with the service, placed in the "New lead" pipeline stage.

GoHighLevel
3

Instant reply sent

A friendly email and text confirm the request and say what happens next.

GoHighLevel
4

Task for the team

A follow-up task with all details, due today.

ClickUp
5

Reminder after 24 hours

If the lead is still in "New lead" a day later, the owner gets a nudge.

Make.com

Before and after

By hand

  1. Check the inbox for form emails
  2. Copy the details into a spreadsheet or CRM
  3. Write a reply
  4. Remember to follow up

Every step depends on someone remembering to do it.

Automated

  1. Form submitted
  2. Everything above happens on its own
  3. The team spends its time on the conversation

A person still makes the call. The automation makes sure nobody is forgotten.

About this demo

The problem

A fictional cleaning company, Lakeside Home Cleaning, gets quote requests through its website. Replies sometimes take a day, and some requests are missed.

What the workflow does

Captures every request, replies right away, gives the team a task, and flags any lead nobody has contacted after 24 hours.

How a real version would be built

A Make.com scenario with a webhook trigger, the GoHighLevel CRM for contacts and messages, and ClickUp (or Monday.com) for team tasks.

What I'd change for a real business

Match the reply wording to the owner's voice, add spam filtering on the form, and route leads to different team members by service or area.

This page simulates the steps in your browser. It does not connect to Make.com, GoHighLevel or ClickUp.